About
- Department: The School of Psychology and Cognitive Science
- Graduate School:
- Degree: Ph.D
- Academic Credentials:
- PostCode:
- Tel:
- Fax:
- Email: htli@psy.ecnu.edu.cn
- Office: The second floor of the Old Library at Putuo Campus, East China Normal University
- Address:
Education
-1994-1998 Bachelor’s Degree in Psychology, Department of Psychology, Zhejiang University -1998-2003 Combined Master’s and Doctoral Program in Psychology, Department of Psychology, Zhejiang University
WorkExperience
2025.12 – Present Professor, School of Psychology and Cognitive Science, East China Normal University 2022.1 – 2025.12 Professor, Institute of Applied Psychology, College of Education, Zhejiang University of Technology 2020.4 – 2022.1 Technical Expert, Huawei Technologies Co., Ltd. 2003.6 – 2020.4 Lecturer/Associate Professor/Professor, Department of Psychology, College of Science, Zhejiang Sci-Tech University (2008.9 – 2009.9 Visiting Scholar, Human Factors Group, Department of Psychology, University of Bristol, UK)
Resume
Hongting Li, Ph.D, Professor. Main research areas: Intelligent vehicles, human factors and user experience of intelligent products, human factors engineering of complex systems, etc. He once served as a human factors expert at the Huawei 2012 Human-Computer Interaction Laboratory. Currently, he is the Deputy Director of the Professional Committee of Engineering Psychology, Chinese Psychological Society. He has published nearly 90 papers in domestic and foreign academic journals such as Applied Ergonomics, International Journal of Human–Computer Interaction, Advances in Psychological Science, and Chinese Journal of Ergonomics. He has presided over nearly 10 projects at or above the provincial and ministerial levels, including 3 General Program projects of the National Natural Science Foundation of China. He has provided more than 70 consulting services on user experience product design and development for companies including Samsung Group, ByteDance, OPPO, and Lenovo, and has co-published 5 textbooks and monographs.
Other Appointments
Deputy Director, Engineering Psychology Branch of the Chinese Psychological Society Member, User Experience Standardization Technical Committee for Information Technology and Electronic Products, Ministry of Industry and Information Technology Member, User Experience Standards Working Committee of the China Electronics Standardization Association Editorial Board Member, 《Aerospace Medicine and Medical Engineering》 Editorial Board Member, 《Journal of Applied Psychology》
Research Fields
Human Factors and User Experience of Intelligent Vehicles and Intelligent Products Intelligent Human-Computer Interaction Design Human Factors Engineering of Complex Systems
Enrollment and Training
Outstanding students who are interested in human-computer interaction and human factors engineering, can endure hardship, and are committed to dedicated research are welcome to join our research group.
Scientific Research
National Natural Science Foundation of China (72371228), Influencing Factors of Inattentional Blindness and Interface Design under AR-HUD, 2024-2027. National Natural Science Foundation of China (31771224), Research on Adaptive Intelligent Keyboard Based on User Operation Intention Perception in VR Environment, 2017-2019. National Natural Science Foundation of China (31271102), Research on User Operation Model of Pointing-type Handheld Mobile Products, 2013-2014. ByteDance, Research on Multimodal Behavior Modeling for Human-AI Agent Interaction, 2025-2026. Chery Automobile, Human Factors Research on the Smoothness of Automotive Cockpit Central Control Screens, 2025-2025. OPPO Mobile Telecommunications, Human Factors Research on Wristwatch Wearing Comfort, 2023-2024. Key Laboratory of Human Factors Engineering, Research on Human-Computer Interaction Technology Based on Intelligent Sensing Devices, 2023-2025.
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