About
- Department: Politics and international relations
- Gender: female
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- Email: yyi@dlps.ecnu.edu.cn
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Education
City University of Hong Kong, Ph.D Peking University, M.A. Sun Yat-sen University, B.A.
Research Fields
Humanitarian communication, political communication,international communication
Course
Undergraduate courses:Introduction to Journalism ; Governmental Public Relations; Integrated Marketing Communication Graduate courses:Professional English (for Chinese students); Comparative political communication (All-English course for international graduate students)
Scientific
Principal investigator, Chinese-related issue management in today’s US networked politics era, The National Social Science Fund of China, 2019 (completed) Principal investigator, “ Animation news in the transformation of Chinese political communication”, Humanties & Social Science Grant , East China Normal University, 2017 (completed) Principal investigator, “Governmental public relations”, Shanghai Key Courses Project, Shanghai Municipal Education Commission, 2017 (completed with an outstanding evaluation) Principal investigator, “The construction of public issues and political cognition: An empirical study of the Chinese Premier’s Press Conference”, the Humanities and Social Sciences Foundation of the Ministry of Education of the P.R.C., 2014 (completed) Principal investigator, SSCI journal publishing grant, East China Normal University, 2014 (completed) Main participant, “A study on the effect evaluation and promotion strategy of Tibetan discourse construction”, State Ethnic Affairs Commission of P.R.C., 2014 (completed) Main participant, “The influence of China 's Think Tank on the international media and discursive strategy”, The National Social Science Fund of China, 2014 (completed)
Academic Achievements
Yi, Y., Liu, H. & Yang, Y. Media debates about China’s role as a global public goods supplier: frame contestation in reporting on the Chinese COVID-19 vaccine. Humanit Soc Sci Commun 11, 1341 (2024). https://doi.org/10.1057/s41599-024-03848-y
Yi, Y. (2023). The unequal others: mediation of distant COVID-19 suffering in Chinese television news, Chinese Journal of Communication, DOI: 10.1080/17544750.2023.2196086 Yi, Y., & Wang, M. (2019). Political theory learning in the era of media convergence: A case of Core Socialist Values on Chinese central media's websites. ECNU Review, 7, 194-199. Yi, Y. (2016). Information Control and Political Impression Management: A Dramaturgical Analysis of the Chinese Premier’s Press Conference. International Journal of Communication, 10, 5473-5493. Retrieved from http://ijoc.org/index.php/ijoc/article/view/4147 (SSCI) Yi, Y.(2016) The structural evolution of the Chinese Premier's Press Conference: a study in institutionalization, Asian Journal of Communication, 26:3, 223-239, DOI: 10.1080/01292986.2015.1130158 (SSCI) Yi, Y., & Chang, T.-K. (2012). Institutionalizing public relations in China: A sociological analysis of the Chinese Premier's Press Conference. Public Relations Review, 38(5), 711-722. (http://www.sciencedirect.com/science/article/pii/S0363811111002025) (SSCI)
Honor
National first-class undergraduate course—Governmental Public Relations Model course taught in English for international students from Shanghai universities—Comparative Political Communication, 2021 Award for the best teacher in students' minds (based on five consecutive years evaluation), East China Normal University, 2020 Undergraduate Teaching Achievement Award, East China Normal University, 2019 Woman Pace-setter Award, East China Normal University, 2019 Nengda Reward for Teaching, East China Normal University, 2018 Award of Excellence, the 3rd Shanghai young teacher’s teaching competition, Municipal Education Committee of Shanghai, 2018 Undergraduate Teaching Contribution Award, East China Normal University, 2016
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